18 Comments
User's avatar
Chris Tottman's avatar

Looks kike she's been following "socio normative thinking".... that's where you'll find herds of people... 😬 Many people ultimately stuggle in a society that follows a common narrative..others breakout of common thinking and do their own thing regardless of the social norms

Gannon Capital's avatar

Agreed, “groupthink” is still strong, but I am definitely seeing many breaking out of it, now more than ever.

Daniel Hartweg's avatar

A familiar story, the work felt busy, but the real shift was already underway.

Maribeth Martorana's avatar

A truly inspiring story for others to learn what is possible as an alternative path.

John Brewton's avatar

Thanks, Maribeth! Appreciate you my friend. 🤓🙏🏼

Dennis Berry's avatar

Amazing inspiring story and really shows how much opportunity there is if we seize it 🔥

John Brewton's avatar

Appreciate you my friend. 🤓🙏🏼

Mandhir Dua's avatar

That transition from employee identity to founder identity seems like one of the defining psychological shifts of this decade.

Curious whether you think most people will actually make that transition, or if a new form of “portfolio careers” will emerge instead.

ps - Excellent narrative framing, where instead of starting with macro arguments about AI and labor, the story makes the shift feel personal and immediate.

John Brewton's avatar

I think the market will evolve job opportunity across a diversity of approaches. And I think corporate jobs will definitely still be part of the equation, the work will just be different.

John Brewton's avatar

Appreciate this thoughtful take

Fernando C. Gaspar's avatar

John, this is a powerful framing.

“The last employee is the first founder” captures something structural that’s happening in the economy.

Technology is collapsing the cost of production, distribution, and coordination for individuals. What used to require a company can now be assembled as a stack of tools.

But the interesting question is the next layer:

If individuals become companies, the scarce resource is no longer execution.

It’s trust, networks, and institutional credibility.

Tools democratize creation.

But markets still reward those who can coordinate people around outcomes.

That’s where the next wave of founders will differentiate.

Shawna @ Livin'in's avatar

Thank you for sharing this, the most striking thing is that the same tools also remove the barriers that once forced people to rely on institutions. Corporations optimized for efficiency will naturally reduce headcount, but technology is simultaneously shifting leverage to individuals who can now build, distribute, and monetize expertise on their own...at scale - which is huge. The tension of this decade may not just be jobs vs AI, but employment vs independence. S/he who learns to use these tools to extend their capabilities rather than waiting to be replaced by them. The future may belong less to employees and more to adaptable creators and operators, just as you've stated.

John Brewton's avatar

Such a strong insight here

Al Solano's avatar

Thanks for this piece, John. Here are my thoughts on this subject.

https://alsolano.substack.com/p/dont-blame-ai-for-massive-job-loss

John Brewton's avatar

Appreciate you joining the conversation

NICOLE | THE WELLTHY SOVRAN's avatar

I feel this deeply!

I'm experiencing this pivot point now where I've spent 4 years synthesizing my experience at the intersection of offshore law, finance, insurance, and technology governance to create the first (from what I can tell) human governance and capacity infrastructure model using the power of AI to map my unique experience.

I brought my work into a collaboration, and my former collaborator is now attempting to copyright, trademark and license my work as his own and those attempts are proliferating across the internet as misattribution of my IP. This story reiterated for me that I never needed to engage someone to move the needle forward - I am more than capable on my own.

However, authenticity will always prevail! AI can regurgitate, but it can't replace the human who is using it to organize their own lived experience for the benefit of humanity.

John Brewton's avatar

That sounds incredibly tough, wishing you strength navigating it

Jonas Braadbaart's avatar

Love the style! Rewatched Fight Club last week and switched from calling CC-generated local code "disposable software" to calling it what everybody else is calling it - personal software

Tip for more vivid imagery: Escape from LA / NY with Kurt Russell